Giving you the words that work
Professional copywriting by Lucidity Writing
New website in the pipeline?
Blog content looking a little out-of-date?
Need someone to write unique copy that engages and inspires action?
Whatever your vision, I’ll put it into wonderful words to reach the people you want it to reach.
Those words will be original, interesting and skilfully targeted, grabbing your readers’ attention while educating, entertaining and motivating.
What I can do as a copywriter
Oodles of words sum up what you’ll enjoy with my professional copywriting service: clear, concise and compelling content which connects and communicates, leading to clicks, calls and customers.
In other words, some of which don’t begin with C, work with me and we’ll get under the skin of your business and ideal audience. I’ll then craft the words that work for you, your product, brand or service.
Web copy and blog posts in particular float my creative boat but I can write for any format – or topic – you require. And all without using AI. My freelance copywriting clients have full access to the power and creativity of my human brain.
Since setting up as a freelance copywriter in 2017, I’ve crafted copy around subjects from photography software to playground design and smartphone addiction to digital marketing.
Applying my research skills to shiny new topics is one of the most interesting parts of the job. And brings fresh perspective to your project.
How my copywriting service works
1. Get in touch and we can chat through your copywriting project.
2. Complete my briefing form – we can work on this together if required.
3. Receive your quote and, if you’re happy, sign the contract.
4. Share feedback on my first draft, collaborating to make any tweaks.
5. Be 100% copy-happy while your words go forth and work their magic.
Who I work with as a copywriter
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Small business owners
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SMEs
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Large corporates
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Professional organisations and associations
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Marketing agencies
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Web designers
How much does my copywriting cost?
My fees are based on those recommended by ProCopywriters, the UK’s largest membership organisation for commercial writers.
As every job is different, I quote on a project basis and aim to keep the process simple and transparent.
As an approximate guide, prices start from £250 for a 1000-word article and £150 for a web page.
The exact figure will depend on factors such as length, brief complexity, and any planning, research and interviews involved. Two sets of amendments are included in all quotes.
If your budget is tight or you’re frustrated by trying to find the right words via an AI
tool, take a look at my Humanising AI Copy service.
“Lucy is your secret writing weapon and a treasured, intuitive member of the Incredibble team. She liaises with clients effortlessly and manages projects to perfection. Her reliability is exceeded only by her extraordinary writing talent.
She’ll charm your audience with perfectly articulated prose which nurtures, convinces and converts no matter the medium.
“Warning: Lucy's writing is addictive. Once you’ve sampled her lucid language and elegant turns of phrase, you’ll find her hard to replace.”
Helen Dibble
Incredibble
